RANCHO GUAREÑA is a company dedicated to agricultural activity, which includes: set of works necessary for the obtaining of agricultural, livestock and forest products, which are exercised in agrarian exploitation, as well as direct selling of own production without transformation.
The elimination of milk quotas is causing a delocalisation of production. The average increase in milk production in Spain was 6.9% between 2014 and 2015, with logistics costs being higher for the industries, with large distribution having the most to say in terms of pricing. The price of milk has hit land since then in Castilla y León (below € 0.3 per liter), and the number of professionals has fallen drastically.
All this implies that solutions have to be found that allow producing more with fewer resources, thus reducing costs and making Castilla y León a more competitive region in the agricultural and livestock sector. As reflected in the RIS3 of Castilla y León, the Community has undeniable potential to position itself in the Europe 2020 bioeconomy model. The role of Information and Communication Technologies (ICT) will be fundamental for this. As reflected in the strategy itself, the competitiveness of companies in the sector will go through greater efficiency in their production processes, from the point of view of the intensive use of ICT, energy efficiency and the valorisation of waste and the use of technologies green in general.
The project aims to improve the competitiveness of companies in the dairy sector in the community of Castilla y León through the improvement of efficiency in their production processes, from the point of view of the intensive use of ICT, energy efficiency and valorisation of waste and use of green technologies in general. The unstoppable rise of the Internet of Things (IoT) must also fall in these sectors and offer affordable solutions, which requires a previous research work on new technologies and hybrid artificial intelligence algorithms that allow improving the performance of farms.